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CTRL+Build

[ design ][ development ]

The Intention.

CTRL+Build is a collective of engineers, architects, and master builders united by a single mission: to bring digital precision and absolute accountability to the built world. In a field defined by variables, they are the control—the constant. They needed a digital presence that embodied this philosophy: precise, accountable, and unwavering in its commitment to excellence.

Full-bleed evidence image from the CTRL+Build project, showcasing the visual narrative and design execution.

The Discipline.

We approached this as an exercise in precision and control. The challenge was creating a site that communicated CTRL+Build's core identity—being the constant in a variable field—while demonstrating the technical mastery and accountability they bring to every project. Every design decision was measured against their mission: Does this reflect precision? Does it demonstrate control? Does it communicate accountability? The result is a digital presence that is both a statement and a standard—a demonstration of what it means to be the constant.

In a field defined by variables, we are the control.

The Craft.

The technical challenge was building a performant, precise experience that reflected CTRL+Build's commitment to digital precision. We implemented a system that prioritized clarity, accountability, and technical excellence—ensuring every interaction, every animation, and every detail was intentional and controlled. The site serves as both a portfolio and a proof of concept: a demonstration of the precision and accountability CTRL+Build brings to the built world.

const [activeProject, setActiveProject] = useState<string | null>(null);
const [isAnimating, setIsAnimating] = useState(false);

const handleProjectClick = (projectId: string, e: React.MouseEvent) => {
  if (!isDesktop) return;
  e.preventDefault();
  if (isAnimating) return;
  
  setIsAnimating(true);
  setActiveProject(projectId);
  
  setTimeout(() => setIsAnimating(false), 600);
};
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